2026 Golden Rooster Film Market Officially Opens in Xiamen

The 2026 Golden Rooster Film Market has officially commenced in Xiamen, marking the beginning of another celebration of Chinese cinema. As a vital component of the prestigious China Golden Rooster and Hundred Flowers Film Festival, the market aims to provide an international platform for industry professionals, filmmakers, and investors to connect and collaborate.

In conjunction with the film market’s opening, Xiamen has rolled out special cultural tourism initiatives, including curated city walking guides for film fans to explore the scenic coastal city through a cinematic lens. These events highlight the deep integration between Xiamen’s urban identity and the booming film industry, transforming the city into a vibrant hub for culture and tourism.

Financial and institutional support has also played a crucial role in the continuous growth of the event. Local corporate partners have extended their multi-year commitment to backing signature events such as the ‘Lighting up Golden Rooster’ program. Entering its eighth consecutive year of cooperation, this partnership underscores the strong local backing to help Xiamen cement its reputation as a premier city for film.

Sources: Southeast News Network

Aggregated summary. Original: 东南网